Portfolio project
A 30-day social media campaign
Create a strategy, content calendar, posts, short-form videos, community plan and performance report for a real or practice brand.
AI Social Media Marketing Course in Nepal Facebook, Instagram & TikTok
A practical social media marketing course in Nepal for learning Facebook, Instagram and TikTok strategy, content production, short-form video, community management, analytics and responsible AI-assisted workflows through 20 hands-on classes in Kathmandu or live online.
NPR 25,000 NPR 16,000 Launch price for the 16 November 2026 intake · paid in full
Course fee
List price NPR 25,000
NPR 16,000
Launch price for the 16 November 2026 intake · paid in full · 13% VAT included
- Length
- 1 month: 20 classes, 5 a week
- Classes
- 20 × 2 hours, Mon–Fri
- Batches
- 6–8 AM or 5–7 PM
- Mode
- In class or live online
- Next intake
- 16 November 2026
What you get in this social media marketing course
Build a repeatable organic social system and a portfolio-ready campaign, from audience research and content planning to publishing, community care and reporting.
Every class
Guided training plus practice
One hour of explanation and live demonstration, followed by one hour producing, reviewing or improving your own work.
Before you enrol
20-class plan
See the training topic, practical task and AI use for every class before you reserve a place.
Three platforms
Facebook, Instagram and TikTok
Learn what each platform is good for, how formats differ and how to adapt one idea without copying it blindly.
Content system
Strategy, calendar and production
Turn business goals and audience needs into useful content pillars, briefs, scripts, posts and a manageable publishing rhythm.
Short-form video
Plan, shoot and edit
Develop hooks, shot lists, captions and platform-ready vertical videos with a phone and accessible editing tools.
Community care
Replies, moderation and escalation
Create response standards for comments, messages, complaints and sensitive situations while protecting privacy and brand trust.
Every week
AI-assisted production
Use Claude, ChatGPT and Gemini for research, ideation, drafts, repurposing and quality checks with human review before publishing.
Responsible connections
Supervised MCP workflows
Connect approved social data or Sheets to AI where available, limit access, verify source numbers and never allow unsupervised publishing.
How every social media marketing class works
Two focused hours a day, five days a week, Monday to Friday, at 6–8 AM or 5–7 PM.
Hour 1: guided training
Learn the concept through a clear explanation, current examples and a live demonstration.
Hour 2: hands-on practice
Apply the lesson to a real or practice brand while the trainer reviews your work.
Weekly content reviews
Combine each week's work into one coherent campaign and improve it from feedback.
Human approval
Check facts, permissions, brand voice, accessibility and platform rules before anything is published.
Final presentation
Present the campaign, sample content and report, then explain the decisions behind them.
Good fit
Who this course is for
- Beginners who want practical social media marketing skills
- Marketing executives responsible for Facebook, Instagram or TikTok
- Business owners who want a structured organic content system
- Freelancers and creators who want to plan, produce and report professionally
- Digital marketing learners adding social strategy and short-form video to their portfolio
Requirements
What you need
- Basic computer and smartphone skills; no previous marketing experience
- Your own laptop and a smartphone for every class
- A Facebook and Instagram account; a TikTok account where available
- A real or practice business, organisation or personal brand to work on
- Permission before using customer data, images, messages or account access
- Readable English (explanations in Nepali whenever it helps)
What you can do after this Instagram, TikTok and Facebook marketing course
- Choose useful goals, audiences, platforms and metrics for a social media strategy
- Audit Facebook, Instagram and TikTok profiles and prioritise practical improvements
- Develop audience insights, content pillars, brand voice and a realistic publishing rhythm
- Build a 30-day content calendar linked to business and audience goals
- Write platform-appropriate captions, hooks, calls to action and creative briefs
- Plan, shoot and edit short-form vertical video with a smartphone
- Adapt one core idea for Facebook, Instagram and TikTok without posting identical content
- Manage comments and messages with response standards, moderation rules and escalation paths
- Use scheduling and inbox tools without losing human review and context
- Read native analytics and calculate reach, engagement, retention, clicks and conversions
- Use Claude, ChatGPT and Gemini for research, drafts and analysis while checking every output
- Run a supervised MCP workflow with approved data, least-privilege access and source verification
AI in this social media course: Claude, ChatGPT, Gemini and MCP
AI supports research, ideas, drafts, repurposing and analysis. You remain responsible for facts, consent, brand voice, accessibility, platform policy and the final publish decision.
ClaudeAnalyse briefs, organise audience research, critique content calendars and review reports for unsupported claims.
ChatGPTGenerate and compare hooks, captions, scripts, response drafts and repurposing options for human editing.
GeminiResearch topics, review visual and video concepts and compare content evidence with platform analytics.
Responsible MCP workflows
Connect approved social exports or Sheets to Claude or ChatGPT where available, grant minimum access, keep publishing manual and verify every number in the source.
Day-by-day plan: 20 social media marketing classes
Each day lists the guided lesson, hands-on task and responsible AI use. Open a week to see every class.
Week 1: Strategy, audiences and platform foundationsDays 1–5
| Day | Hour 1: guided training | Hour 2: hands-on practice | AI used |
|---|---|---|---|
| Day 1 | Social media's role in a marketing funnel | Map how discovery, trust, enquiry and retention work for a chosen brand | Claude or ChatGPT critiques the funnel; you validate it against the business |
| Day 2 | Business goals, platform goals and useful metrics | Turn three business goals into measurable social objectives | AI challenges vague goals; you choose the final measures |
| Day 3 | Audience research and ethical insight gathering | Build two evidence-based audience profiles without collecting sensitive personal data | AI clusters approved notes; you remove assumptions and stereotypes |
| Day 4 | Facebook, Instagram and TikTok: roles and formats | Compare platform strengths and choose a role for each | Gemini summarises examples; you verify current platform behaviour |
| Day 5 | Profile audit, content pillars and brand voice | Audit bios, links and highlights, then define four content pillars and a practical voice guide | AI drafts audit notes and options; you edit for accuracy and cultural context |
Week 2: Content strategy and productionDays 6–10
| Day | Hour 1: guided training | Hour 2: hands-on practice | AI used |
|---|---|---|---|
| Day 6 | Campaign idea and 30-day content calendar | Build a calendar that balances education, trust, community and conversion | ChatGPT proposes a first draft; you set the final rhythm |
| Day 7 | Writing hooks, captions and calls to action | Write platform-specific versions of three posts | AI generates alternatives; you remove repetition and unsupported claims |
| Day 8 | Creative briefs and visual storytelling | Turn a post idea into a clear brief with message, frame, copy and accessibility notes | Gemini or Claude reviews clarity; you make the final choices |
| Day 9 | Smartphone photo and composition | Shoot a small image set using light, framing and brand consistency | AI helps create a shot checklist; you produce the images |
| Day 10 | Short-form video: plan, shoot and edit | Write a hook and shot list, then shoot, edit, caption and export one vertical video | AI drafts script variations and checks captions; you review timing and accuracy |
Week 3: Platform execution and community managementDays 11–15
| Day | Hour 1: guided training | Hour 2: hands-on practice | AI used |
|---|---|---|---|
| Day 11 | Facebook pages, groups and community content | Plan a page and group content mix with clear moderation boundaries | AI compares post angles; you apply the community rules |
| Day 12 | Instagram feed, Stories, Reels and Highlights | Build a coordinated Instagram content sequence | AI repurposes the core idea; you tailor each format |
| Day 13 | TikTok discovery, retention and native storytelling | Create a TikTok concept around a strong first seconds and clear payoff | AI develops hook options; you choose one that fits the audience |
| Day 14 | Repurposing without copy-pasting | Adapt one campaign idea for Facebook, Instagram and TikTok | AI produces format variants; you edit for native context |
| Day 15 | Community management, complaints and crises | Build reply guidelines, a listening checklist and an escalation plan for three difficult scenarios | AI drafts responses; humans approve every reply |
Week 4: Distribution, analytics, AI and capstoneDays 16–20
| Day | Hour 1: guided training | Hour 2: hands-on practice | AI used |
|---|---|---|---|
| Day 16 | Publishing workflow, scheduling and access control | Build an approval checklist, then plan roles, secure access and a weekly routine | AI checks the checklist; you keep manual approval |
| Day 17 | Native analytics and content diagnosis | Analyse sample Facebook, Instagram and TikTok results for reach, engagement and retention | AI helps find patterns; you verify all numbers in native analytics |
| Day 18 | Reporting and responsible MCP workflow | Connect approved exports or Sheets to Claude or ChatGPT through MCP where available and draft insights | Use least-privilege access, verify every number and do not automate publishing |
| Day 19 | Capstone production sprint | Finish the strategy, calendar, posts, short-form videos and community plan | AI assists with quality review; you approve every final asset |
| Day 20 | Capstone presentation and improvement plan | Present the campaign and analytics report, then plan the next 30 days | AI drafts a plain-language summary; you correct it from source evidence |
Tools you will use
The social, analytics and AI tools used in class. Platform access and features can vary by account and location.
Social platforms
FacebookPages, groups & insights
InstagramFeed, Stories & Reels
Meta Business SuitePublishing, inbox & analytics
Planning and reporting
Google Analytics 4Social traffic & conversions
Looker StudioClear performance reports
AI assistants
ChatGPTIdeas, drafts & analysis
ClaudeStrategy, critique & reports
GeminiResearch & creative review
Who teaches this course
Your trainers run SEO and paid media for real businesses, so you learn current practice.
Chitra Raj Bhandari
Lead trainer: strategy, AI SEO, AI search, content and analytics
In digital marketing since 2012. Leads SEO, paid media and AI search for a wide range of Australian B2B and consumer brands; Head of Operations, Nepal at Anxious To Matter; WordCamp speaker; trainer for colleges, media organisations, banks and corporate teams.
Full profileSocial media marketing course fee and how to enrol
Launch price for the 16 November 2026 intake
AI Social Media Marketing Course
NPR 25,000 NPR 16,000
Paid in full · 13% VAT included
Covers all 20 classes, practice files, content reviews, capstone feedback and your certificate. Paid advertising budget is not included or required. Refunds and transfers are explained in the enrolment terms.
Upgrade credit: join the AI Digital Marketing Course or AI Digital Marketing Career Course within 60 days of finishing this course and the fee you paid is deducted.
Send an enquiry or call
Use the enquiry form or call or WhatsApp +977 9746476781, Monday–Friday.
Choose your batch and mode
Confirm the morning or evening batch, and in class or live online.
Reserve your place
Pay the course fee in full and receive confirmation.
Get ready
Receive the account, permissions and content checklist before the first class, then bring your laptop and phone.
Social media marketing course: FAQs
Quick answers about the fee, timings and what is included.
What will I produce in the social media marketing course?
You produce a strategy, audience profiles, content pillars, a 30-day calendar, Facebook and Instagram posts, short-form videos for Reels or TikTok, community guidelines and an analytics report for a real or practice brand.
How long is the social media marketing course?
The AI Social Media Marketing Course runs for 1 month with 20 two-hour classes, Monday to Friday. Each class has one guided hour and one hands-on hour.
Does the course cover Facebook, Instagram and TikTok marketing?
Yes. You learn the role, formats, content approach, community practices and native analytics for all three, then adapt one campaign idea to each platform.
Is this social media marketing course for business owners?
Yes. It suits owners who want a practical organic content system, as well as beginners, marketing staff, freelancers and creators. Paid campaign building is covered separately in the AI Ads Course.
Do I need design or video-editing experience?
No. The course starts with clear briefs, composition and smartphone production, then builds towards short-form video. You need a laptop, a smartphone and basic computer skills.
Will I learn short-form video for Instagram Reels and TikTok?
Yes. You plan hooks, scripts, storyboards and shot lists, then shoot, edit, caption and review vertical video for retention and clarity.
How is AI used in social media marketing?
Claude, ChatGPT and Gemini support research, ideas, scripts, repurposing, response drafts and analysis. You check facts, consent, tone, accessibility and policy before using any output.
What is a responsible MCP workflow for social media?
It connects an approved data source, such as a social export or Sheet, to Claude or ChatGPT with minimum necessary access. You verify every figure, protect personal data and keep publishing and replies under human control.
Does the course include paid Facebook or Instagram ads?
It explains how organic content supports paid campaigns, but detailed campaign setup, targeting, tracking and optimisation are taught in the AI Ads Course.
Can I join the course online?
Yes. Join live online or attend in class at The Pink House, Om Shanti Chowk, Shantinagar, Kathmandu, in the same morning or evening batch.
Join the next AI Social Media Marketing Course intake
NPR 16,000 · 1 month · 20 classes · morning or evening · in class or live online · +977 9746476781